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Should A Wannabe Content Creator Friend Cease Using Me for Material?

One Side: One Friend's Perspective

At times she films me while I’m eating. It's jarring to spot myself on her social media – it’s like a sudden shock.

A close companion of 10 years, Marielle, calls herself the “content queen”. It’s fun for a short while, but it strains our relationship.

Being highly outgoing, she feels the need to record everything all the time. During meals out, she says, “The phone eats first,” and takes photos with bright lighting, which induces embarrassment. I don’t like it when strangers see her posing or filming – I get secondhand embarrassment. Another annoyance is because the food gets cold.

She isn’t exactly an influencer yet, but Marielle is aspiring to become one. She makes vlogs about city life, a day in her life, and her styling career. The material is quality, credit where it's due, but I don’t want to be involved. On occasion I'm captured while I’m eating, or just accompanying her. I’ll see myself on her feed afterwards, and it pops up like a jumpscare: I might be no makeup on, an awkward face or be captured while eating. It’s uncomfortable.

Marielle also anticipates that I will to record her at inconvenient times. Often I'm in conversation to another person, or we're simply spending time in the street. I feel like our bond has transformed into me being her free crew. She has the means to hire someone if she wanted professional shots. When I brought up my discomfort about this arrangement, she dismissed it. I've been invited to several industry functions, which were appreciated, but that doesn't compensate for all the time and effort I invest helping her make content.

I appreciate that she has supported me with my design career, but I resist our friendship to become just a ledger of exchanges. I don't believe she's insincere or inauthentic, but at times it seems that if recording starts, we will begin acting in a way that presents a favorable image for her channel.

She will say, “Alright, smile for the camera!” and film me smiling with someone. It’s so silly. I need her to recognize that our decade-long friendship still has boundaries. I enjoy being with her, but I also want to experience it without being recorded, edited, or shared for an audience. I am not a accessory for her online persona.

The Defence: The Content Creator's View

I want Beth to see that the content we make together can get us an opportunity.

I love creating videos. It's more than a pastime; it’s part of who I am. Creating videos and documenting experiences online enables me to express myself and connect with people in novel forms.

I wouldn't label myself as a full influencer yet, but it’s smart to make money from your interests. I look up to people on TikTok who pull off that style of informal, self-made content creation.

Content creation is my interpretation of living actively: observing the nuances, sharing them with an audience that values the craft behind it. It's never my aim to make Beth uncomfortable. Taking her to professional gatherings was my way of sharing opportunities, giving her a opportunity to witness behind-the-scenes moments that could benefit her career in design too. That isn't leverage, it's simply being pragmatic.

I would take her to such functions even if she refused to assist me, but I want her to see what the content we create together can get us: an opening. I know not everyone enjoys being filmed, but often unplanned moments is what makes material genuine. Being recorded from time to time is part and parcel of being my friend. I'd remove anything she asked, but she has never asked yet.

I don’t expect anyone to be my private filmmaker, but companions help each other in small ways. My assumption was filming a short video here or there would be enjoyable for her. Creativity thrives in partnership, and having Beth around makes endeavors lively and pleasurable. I never force her to participate in anything, and I would never deliberately embarrass her. But creating content jointly occasionally is part of how I document our shared experiences.

I value Beth’s friendship deeply and want to avoid making videos to drive a wedge between us. I’m willing to compromise: like requesting permission before filming, and steering clear of shots that might make her self-conscious.

This isn’t about control, it's regarding sharing my world while still considering hers. Clearly making content is not a substitute for genuine friendship: it's merely part of how I experience life and I want her to be included in a way that’s enjoyable for each of us.

The Jury: Reader Opinions

Is it right for her to stop filming herself and her friend when they are out together?

There’s nothing more uncomfortable than having a companion film you. I understand that it’s Marielle’s job, but I don’t make friends come to my workplace. Maybe she can find like-minded creators to collaborate with. With the uncertain future of AI, human connections are the only thing we have – don’t waste them!
A respondent, 25

If you’re doing something as a career, you can’t ask your friends for assistance repeatedly, even if they have done it before. While she enjoys shooting, that doesn't imply all those around her is content. She needs to respect Beth’s privacy.
Ankit, 26

She may enjoy producing videos and displaying her life online, but it isn't for everyone. It was kind she has assisted Beth’s career, but she must to hear what her friend desires.
A commenter, 27

It sounds like you value each other, so hold on to that and make sure it’s the priority in your relationship. Create some authentic memories, where true emotions are stored, not digital scrapbooks. In fact, celebrities who seem to reveal their worlds actually have more secrecy than it seems.
Sarah, 53

Marielle appears to be neither present nor genuine when they're together – she’s working. Both seem confused as to what’s reasonable. The answer lies not in trying to change one another, but in each setting defined boundaries around what feels acceptable to them and determining if there is an acceptable middle ground.
Barbara, 71

Your Turn to Be the Judge

In an online poll: has she been exploiting their friendship?

About the author

Kevin Lee

A tech journalist and digital strategist with over a decade of experience covering emerging technologies and their impact on society.

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